The Public Relations Institute of Ireland (PRII)

The communications world evolves quickly—new tools, trends, and insights appear every year. Our learning options help busy professionals stay informed, competitive, and ahead of the curve. From short workshops to comprehensive diplomas, you’ll find opportunities to keep your skills sharp and future‑ready.

• Click here to see our upcoming courses and workshops.

Specialist Certificates

Looking to specialise? Our 6–8 week online certificates, taught by industry leaders, give you deep dives into key PR and communications topics.

• Certificate in Digital Communications and AI
• Certificate in Strategic Internal Communication
• Certificate in Crisis Communications & Issues Management
• Certificate in PR Account Management
• Certificate in Public Affairs & Influencing Public Policy
• Certificate in Strategic Public Sector Communication
• Step into Communications 

Workshops

Need a skills boost? Our monthly online workshops offer practical, hands-on learning. Our workshops are perfect for busy professionals who want to upskill fast.

Core PR Skills

Gain the core skills to succeed in PR and communications. Whether you work in-house, in agency, public sector, independently or in PR education, we are here to help. Our workshops include Pitching to Radio, Effective Press Release Writing, Ensuring Your Story Lands, Crisis Communications and Brand Storytelling.

PR Leadership & Management

You have moved up the ladder and want to make a strategic impact, look no further. Our workshops will help you to strengthen your relationship with senior leadership, implement strategically, and measure the true impact of your work. Our workshops include Reputation Management in the Boardroom, Aligning Comms to Corporate Strategy, PR Measurement From Inputs to Outcomes.

Artificial Intelligence Skills

They say that AI won't take your job, but someone who uses AI better than you might. Gain the skills to leverage AI tools for productivity gains, content creation, turning data to insights, campaign management, and more. Our workshops include AI For PR Strategy, Mastering AI Prompts and using AI to Maximise the Value of Your Content.

Digital Skills

We live in a crowded media landscape, audience attention is scarce. Gain the skills to harness the power of digital channels to reach and engage your audience. Our workshops include Podcasting for PR and Mobile Video Storytelling.

• Click here to see our upcoming courses and workshops.

In an age of accelerating AI, automation, and synthetic voices, one truth remains: progress is still driven by people.

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Human After All puts communications professionals at the centre of that reality. As the custodians of trust, meaning, and connection, comms leaders sit on the frontline between technology and humanity, translating complexity, shaping culture, and keeping organisations human in how they speak, listen, and act.

This conference explores what it means to be human in modern communications:

• When machines can write, predict, and personalise at scale
• When communities demand authenticity, accountability, and values
• When change is constant, and trust is fragile

We’ll examine how human judgement, empathy, ethics, creativity, and courage remain irreplaceable, and how comms professionals are uniquely positioned to guide organisations through this shift.

Time: 8.45am – 4.30pm IST
Date: 14 May 2026
Location: Croke Park, Dublin 3, Hogan Mezzanine Suite, Croke Park, Dublin 3

Promoting your job with the PRII puts the role in front of Ireland’s largest audience of practicing PR and communications professionals.

Half of all visitors to www.prii.ie account for 5,000 page views per month on our job postings pages.

This weekly ezine, which lists and links to each job promoted on our site, reaches over 2,000 working in the industry.

We also share the job details on LinkedIn, Bluesky and Instagram which are viewed by over 1,000 profiles every month.

Find Out More and post Your Job